So, after my advice the other day, I found this New York Times article, about how Google has begun a ban on advertising for cougar dating sites.
Cougars, for those of you who have been asleep, are older women who want to date younger men. Sites like Cougar Life promise to set up older, sexy, successful women with young hot studs. Google has decided that the whole concept isn’t “family-friendly,” and therefore is no longer allowing advertising from such sites on its content network – including sites like Ask.com, YoutTube and MySpace.
The kicker? Sugar daddy sites are still fine.
Mind you, I’m not all that thrilled with either concept – at least not as they are peddled by such dating sites. I’m not against May-December romances in either direction, but the commodification and objectification aspects bug me.
Nonetheless, this is flat-out discrimination. Cougar Life boasts that it “pairs women in their prime with younger men and ends the double standard!” The very language stating that such sites aren’t “family-friendly” brings bile to my mouth: it suggests pretty strongly that older men who cheat and have affairs with younger women are fine, but we mustn’t promote the idea that older women – who might even be MILFs! – might do the same thing. What about the CHILDREN??
Google has been on thin ice for a while when it comes to its motto of not being evil, but this sort of tears it for me. When Google starts trotting out the “family values” crap and applying different standards of “adult content” to women than they do to men, I start to become very afraid about how freaking huge Google is, and how much it owns.
Incidentally, though we know Facebook is evil, too, it should be noted that they’re still allowing the cougars to mate over there.